Truth

I really hate those Truth ads about smoking, especially those stupid faux-sitcom ones with the lame laugh tracks and jokes worthy of Full House. It's retarded. The worst part, though, is the fact that these geniuses over at Truth have a grasp of grammar that would make a 17-year-old prison inmate who never went to high school look like Henry Higgins (if you don't get that reference, I pity you). The tagline for the aforementioned sitcom ads is this: "It might be funnier if it wasn't true." Stupid. When using the conditional tense, you're always supposed to use the word "were." Never "was." So, my response to the Truth exec who greenlit this is, "You might be more credible if you weren't an idiot."